(Read about the entire process of making short film, “In-Kind,” by checking out the “Anatomy of a Short Film” section of this blog.)

My latest entry in the “Anatomy of a Short Film” section of this blog is all about kicking off a social media campaign. This week, my partners and I launched the Facebook and Twitter accounts for our next short film, “In-Kind.” (Read more about our progress throughout all phases of production in “Anatomy of a Short Film.”)

Check out our film on Facebook and Twitter, and be sure to like and follow for regular updates about our progress and for great and easy tips on how you can be kind to others every day (a core theme of the film).